The emotive power of animation. At the start of the initial lockdown period in late March 2020, video production in the UK almost ground to a complete halt. People were naturally unsure and scared about what was going to happen and what it would mean for their businesses financially and found it hard to justify spending money on hiring video production agencies to create stories when there were so many risks at play. And although video production jobs were being canceled, the need to tell important stories and bring awareness to good causes was as high as ever. read more