British Triathlon British Triathlon sport commercial
British Triathlon sport commercial. Following the success in Rio for Britain's word-class athletes, there has never been a better time to join the British Triathlon and become a Home Nation member, and enjoy the wide range of benefits and rewards on offer.
Clearhead were brought on board to develop the creative approach and execution for a piece of content which would be pushed across social media platforms, to engage and inspire a new generation of athletes to join the British Triathlon for 2017, on the back of a historic and hugely successful year for the sport.
The team spent three day's filming in Leeds in the early months of the year, battling the weather to create a true depiction of what it is like to train and compete as a triathlete any time of year and whatever the weather.
Within first 3 months
32 shares on Facebook
Hitting engagement targets
151 likes on Facebook
Driving interaction & positive feedback