Father and Son Road Trip KIA video production agency

The challenge

Clearhead as video production agency were commissioned to produced content for the Kia motors father son road trip series.

Guy Minnis wanted to race along the Devon and Cornwall coast with his father, who has always supported him and been his hero. He chose this particular destination as it was the place they would go for vacation when Guy was a child. His wishes for his father's future are reflected in the film - he hopes that the rest of his life will be smooth sailing, just like the wide and open unfolding view of the coast.

The Father & Son Road Trip Contest embodies the underlying meaning of the Re:Design project, which views automobiles not only as means for transport, but also as a medium for experiencing the true value of life. With this campaign, KIA hopes to bring together fathers and sons who haven’t had much time to spend with each other.

Created with Chemistry, crafted with passion.

Clearhead are a student specialist marketing agency. We believe that great conversations spark chemistry. We create digital content and campaigns that ignite conversations and give your audience something to talk about. Below is some of our work.