Shot across three locations (Civil Lab, Arch studios, and Kell Street for CPS) in two days. The team worked alongside the marketing team at LSBU to arrange the logistics and participants to create "real world" scenarios that could be organized and crafted for the benefit of film production. Allowing our team the flexibility to plan and execute cinematic visuals. Able to block, light, and work with the protagonists to execute each scenario.
The creative was led by an original script that was later recorded by a casted voice over artist to communicate the narrative and key messages of the film. Supported by a contemporary and motivating soundtrack, the film was distributed across social and digital channels as well as existing as a promotion film on the University website.