Wearsafe Technology explainer video

The Challenge

After an extremely successful Kickstarter campaign, Wearsafe and Reality Inc wanted to create a Technology explainer video to showcase their product. They wanted to focus on how easily it can integrate into anyone's lifestyle, providing safety and reassurance in an unobtrusive way.

Wearsafe and Clearhead worked together to make this transatlantic multi-part film effortless. Working with local producers and location scouts, we managed to pick the very best locations New York City has to offer, as well as sourcing a spectacular cast. Once back in the UK, we developed motion graphics that bring the product's functionality to life on-screen. From start to finish we worked in collaboration to make sure the client got exactly what they wanted.

Creation

- Collaborative conceptualisation

- Storyboard developments

- Motion graphics concept development

- International travel

- International casting

- Visual identity elaboration

- Location scouting

- Art direction

Strategy

- Social media edits

- Mix-use films (including lifestyle, case study and testimonial)

- Used as part of a launch

- Headline website content

The solution

We created a main lifestyle film with opportunities to pick out the individual narrative story threads and produce shorter, 30-second edits. We also filmed case studies which helped to show the authentic passion that the whole Wearsafe team have.

Created with Chemistry, crafted with passion.

We believe that great ideas spark chemistry. We create digital content and campaigns that ignite conversations and give your audience something to talk about. Let's get started by using our Project Planner.

hello@weareclearhead.com

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